Monday, April 9, 2012

Guest Post - Online vs. the High Street

These days everything is available online, and many of us have more or less completely ditched the high street in favour of browsing the internet in the comfort of our own homes.

But what are the pros and cons of clothes shopping online compared to picking something up in person?

The biggest advantage of shopping online is the convenience. You can shop at any time, day or night, from the comfort of your sofa. You don’t have to deal with crowds of shoppers or the hassle of changing rooms, as you can try things on in front of your own mirror, before deciding what to keep and what to send back.

Prices are often cheaper online, so it can also be a very cost-effective way of shopping. Without the high overheads associated with a high street premises, online clothing retailers are able to pass the savings on, direct to you. And with items delivered to your door, you’re also free from the worry of transporting items home.

Online shopping can also be a great place to find a little inspiration. Loose Women star Lydna Bellingham recently modelled a selection of looks for Isme, which could be a fantastic place to start if you’re looking for a new look.

It’s true that there’s no substitute for trying something on and being able to see exactly how you look in an outfit. When shopping online, you do have to imagine yourself in the items you’re buying, and you won’t know quite how it looks or feels until it arrives. However, if you do find yourself with something very different to the image you saw on screen, there is a returns option – usually provided by the online retailer. Make sure you check the returns policy details before buying online though, as some sale items are often non-returnable.

If you’re worried about the cost of delivery, check for special offers. Many sites have free delivery when you spend over a certain amount, and some occasionally offer free delivery as a short-term promotional offer.

When considering the needs of shoppers today, online shopping simply is much more convenient for the modern woman. And whilst it may not be as instantly gratifying as a shopping spree on a Saturday afternoon, it is much quicker, easier and far less stressful!

1 comment:

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